The Hard Part with Evan McCann
The Hard Part with Evan McCann
Jessica Hodgson from Moonshot Associates
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Jessica Hodgson from Moonshot Associates

Why culture is what you reward and what you will tolerate

Jessica Hodgson⁠ is a Managing Partner at ⁠Moonshot Associates⁠.

With Moonshot Associates, you can tap into expert guidance and tailored solutions precisely when needed, allowing you to focus on innovation, profitability, and scaling your business. Whether it's developing a winning marketing strategy, optimizing your HR processes, fine-tuning your financial projections, or enhancing your product roadmap, they have you covered.

In this episode, we discuss...

  • Her HR roles at HootSuite, Fatigue Science, Later and VINN Automotive

  • How to scale a startup effectively from a culture and people standpoint

  • Why all problems are people problems

  • Why culture is what you reward and what you will tolerate

  • When is the right time to make your first HR hire

  • Promotion versus outside hiring

  • Remote, hybrid or in-person

  • Interviewing tips and tactics

  • Why future CEOs are likely to come from HR roles

My podcast supporter!

⁠⁠⁠⁠Fasken's Emerging Tech and Venture Capital⁠⁠⁠⁠ practice is comprised of 80+ dedicated legal professionals across the Canadian market. We're deeply involved in the startup ecosystem and have worked closely with founders from startup to scale-up to exit. Our team is a leading Canadian law firm for VC financings and tech M&A and act for many of the best-in-class startup and scale-up innovation-based companies and entrepreneurs in Canada.

Given this experience we understand market trends and can assist in guiding your company forward as you scale – we take a holistic and strategic approach to helping our clients achieve their goals and provide the full suite of services including corporate, corporate finance, M&A, commercial, IP, data and compliance, employment, tax and beyond. We are excited to help the next generation of unicorns! 

The Hard Part with Evan McCann
The Hard Part with Evan McCann
Canadian companies, founders, investors and leaders are always less covered than their American counterparts. The Hard Part is changing that! Join the host Evan McCann an e-commerce founder and early-stage tech employee as he interviews the most interesting Canadian business leaders. If you want to get insider details into Canada's best then make sure you listen, subscribe and don't miss a single episode.
The Hard Part site - https://anchor.fm/the-hard-part
Evan's Twitter - https://twitter.com/@evansammccann
Evan's LinkedIn - https://www.linkedin.com/in/evansmccann/